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Money Observer

Thursday, July 29th, 2010

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Heaven sent in St Lucia

A villa at Sugar Beach, the five star renovation of the Jalousie Plantation resort in St Lucia, could be an investor’s dream purchase. Ruth Emery reports

Lying on a beautiful white sandy beach and being gently hypnotised by the waves lapping the shore. Watching the sun set over the turquoise Caribbean Sea from your private plunge pool.

Welcome to Sugar Beach, a five-star $100million (£66 million) renovation of the former Jalousie Plantation resort in south-west St Lucia Built on a UNESCO World Heritage Site, Sugar Beach is nestled between the Pitons, a pair of magnificent volcanic mountains. The renovation project should be finished in December 2011, when the resort will reopen as The Tides Sugar beach.

The resort marries beautiful countryside (the plantation dates back to the 1700s and is home to 20 different types of mango tree as well as other lush vegetation and wildlife) with luxury facilities. These include 24-hour butler service, three restaurants, two sandy beaches and a rainforest spa.

But it’s not all just about sunbathing and pampering. There’s potential to make money here too. The resort boasts 64 one- and two-bedroom fully furnished hotel villas, of which 17 are still available for sale. Prices range from US$700,000 to a cool US$2.1million.

Owners are allowed to stay in their villa for four weeks a year. For the rest of the year the villas are rented out and income goes into a pool. Just over a third of the pool (37.5 per cent) is released and shared by the owners, depending on what price they paid for the villa. So even if your villa’s occupancy is low, if you paid the highest price, then you’ll get the most money. Lisa Basire, marketing Director at Sugar Beach Villas, says this is unique. “Nowhere has a revenue split like this,” she explains.

As the recession swirled around the world, the St Lucian property market was not immune. Property prices have fallen by around 15 per cent over the past year, according to David Farrin, Managing Director of St Lucia estate agent Doubloon Real Estate.

Business is slow for many estate agents. Farrin admits that his agency was selling about four properties a week five years ago and now it’s more like one a month. Developers have been hit hard too. One resort was backed by Lehman Brothers, so that development stopped. And construction on hotel and golf club Le Paradis is on hold. That said, the Caribbean island is generally becoming more upmarket with boutique houses and hotels now dotting its coastline.

Although critics say the development of Sugar Beach is slow, Basire says there is no chance of it being halted. “The development is not reliant on bank finance, so it doesn’t matter if occupancy or sales of villas drop. Development will continue.”

The owner in question is Roger Myers, founder of Punch Taverns and the man behind Cafe Rouge.

Sasha Cole, sales manager of Island Villas, part of the Savills group, thinks Sugar Beach is as good investment. “It offers a 5 per cent annum minimum rental guarantee, and not many developments are offering this anymore. The occupancy levels are high: almost 80 per cent now, and this is low season. Sales are very good this year too.”

Indeed, three villas and four private residences have been sold in the first half of this year. As well as the rental villas there are 46 private homes for sale, ranging in cost from US$2.4million to US$9million.

Farrin calls the Sugar Beach project a ‘protracted job, but a good job’. He adds: “It’s a big challenge to bring the standards up in the hotel. It’s going in the right direction though.”

There are sweeteners for investors to help offset the inconvenience of the whole complex closing for five months next year before the reopening. As Cole mentioned, there is a 5 per cent rental guarantee that lasts from the handover and for the first 12 months after the hotel reopens in 2011. After the guarantee has finished, the villas are expected to deliver a 5.98 per cent return in 2012, 6.98 per cent return in 2013 and 7.48 per cent return in 2014.

Sugar Beach has also been granted a 15-year income tax holiday by the government, as well as a 50 per cent reduction on annual property tax for five years, which brings it down to 2.5 per cent. There is not VAT, inheritance tax or capital gains tax for St Lucian residents.

However, as expected with a million-dollar villa in a five-star complex, there are a few fees. The annual charges include around US$5,000 for insurance and US$2,000 for maintenance.

If you buy the villa before building has started, stamp duty is charged (2 per cent value of the lot – a lot is worth roughly US$75,000). Foreigners must also stump up US$2,500 for an ‘aliens land holding license’, while lawyer’s conveyancing fees come in at US$7,500.

When it comes to selling the property, there is a 10 per cent vendor tax. Farrin says a popular way to get around this is to set up a company to buy the property. “Selling the property will then only incur a 0.5 per cent share transfer tax, rather than the 10 per cent vendor tax. Setting up a company takes about six to eight weeks and costs around US$2,000.”

So what about financing your luxury villa? Banks on the island such as Royal Bank of Cana and First Caribbean offer mortgage rates as low as 3.5 per cent to foreigners if they open a US dollar bank account, according to Cole, for up to 75 per cent loan-to-value. How-ever, Farrin says getting a mortgage in St Lucia is a ‘long drawn out process’ for foreign buyers. Instead, he recommends that people use any collateral they have in their UK property.

So why should investors choose St Lucia? Well, it’s cheaper than St Barts, Mustique and Barbados. Basire reckons a comparable purchase in Barbados would be 30 to 40 per cent more expensive.

Farrin says that although house prices have stagnated this year, there are signs that they will pick up soon and ‘we’ve seen quite a few enquiries from developers.’ He adds that the rental market is holding up well and tourism figures are up this year.

Caribbean Homes Magazine

Monday, July 26th, 2010

Situated on the exclusive south west-tip of St Lucia are the twin peaks of the Pitons, the islands best-known landmark. Rising dramatically out of the turquoise ocean to over 2,000 feet these mountains cradle the Val des Pitons at their base. This area is a UNESCO World Heritage Site of outstanding natural beauty, and is also the location for a new five-star resort being constructed on the site of the original Jalousie Plantation.

Roger Myers, the former owner of the Cafe Rouge restaurant chain, bought the hotel in 2005 and is now spearheading a $100million transformation programme aimed at turning it into one of the Caribbean’s premier resorts. Managed by elite brand The Tides, part of the Viceroy Hotel Group, the resort will be rebranded at the end of 2011 as The Tides Sugar Beach.

Work on the project is well under way, and some of the major features have already been completed. These include a striking bar and club in the main building of the new hotel, where Roger Myers’ impressive personal modern art collection adds an uber-cool feel to the resort. Other amenities include two white sand beaches, beach club and lounge, gourmet restaurants, water sports centre, marine reserve for snorkelling, games room, children’s play centre and a swimming pool.

A focal point of the resort is the Rainforest Spa, which consists of tree house treatment cabanas connected by wooden walkways that snake up the side of the hill under the rainforest canopy.

The strong focus on detail and design extends to the hotel rooms, which are actually luxurious colonial villas incorporating individual plunge pools and vast terraces with incredible views. Architect Lane Pettigrew is responsible for the redesign of both the resort and the luxury Sugar Beach Villas that are nestled in small clusters among the 130 acres of rainforest around the resort. Butler stations for each cluster take care of the individual needs of each guest.

Each of the freehold hotel villas is available to purchase fully-furnished. Prices start at US$700,000 for a one-bedroom villa and go up to US$2.1million for a superior deluxe two-bedroom villa.

Owners are entitled to four weeks personal usage of their villa each year and will also receive a 37.5% share of the total room revenue, which will be pooled. The purchase price of the villa determines the points allocated to each owner in the pool. Owners will also benefit from a guaranteed minimum return of 5% until the end of 2012.

There are also 31 meticulously appointed Private Residences available to purchase. These secluded Residences feature open living and dining areas perfectly designed for entertaining, complete with infinity-edged pools. Each spacious detached island home affords spectacular Piton or oceanfront views and can be used as little or as often as you wish. If you would like to rent out your residence, The Tides will manage everything for you providing the best of both worlds; the seclusion of an exclusive island home and the five-star marketing and management to enhance rental when not in use. Prices range from US$3million to US$7million for a three, four or five bedroom residence.

A little further along the beach British Aristocrat Lord Glenconner, who originally discovered the site between the Pitons in 1982, has put his name to five contemporary freehold residences to be known as Glenconner Beach. These immaculate homes are positioned directly on the beach with uninterrupted views of the bay and the Pitons. Also designed by Lane Pettigrew with a modern twist on traditional Caribbean style with five or six bedrooms, the homes afford luxurious swimming pools and extensive terraces. Owners are also able to meet with Lane to discuss any minor alterations or changes to perfect their ideal Caribbean residence. Each has five or six bedrooms, with prices from US$7million to US$9million.

The Jalousie Plantation has enjoyed 20 years of successful operating history, with a proven demand for the resort and average annual occupancy rates recorded at around 70% for the last five years. The St Lucian Government is vetting new developments very carefully and has granted owners at The Tides Sugar Beach a 15 year holiday on income tax and a 50% waiver on annual property tax for five years.

Properties of this calibre, in terms of beachfront location and an elite hotel management brand are 30-40% more expensive in Barbados. The accessibility is also a key selling point with daily direct flights to St Lucia from the UK, USA and Canada. What’s more, the UNESCO World Heritage Status of the Val des Pitons ensures protection from neighbouring overdevelopment, giving Sugar Beach the exclusivity you would find in other wealthier Caribbean Islands such as Anguilla, St Barts or Mustique.

Destinations of the World News

Tuesday, June 1st, 2010

A sweet proposition

ST. LUCIA

by Megan Wynes | June 1, 2010


Discover a slice of paradise for sale on the Caribbean island of St Lucia

There are few places in the world where it’s possible to relax, switch off the BlackBerry and really wind down; The Jalousie Plantation, St Lucia is one of them.

Nestled within the Caribbean island’s UNESCO World Heritage listed Val des Pitons area, the plantation is flanked on either side by the majestic peaks of the Gros and Petit Pitons, while at its feet can be found a crystal-clear blue ocean, bursting with protected coral reefs.

Recently acquired by Roger Myers, founder of Café Rouge and Punch Taverns, this fabulous plantation is the site of a new resort development, dubbed Sugar Beach, which is to be managed by the Los Angeles-based Viceroy Hotel Group’s The Tides brand when it opens in late 2011.

Working with award-winning RIBA architect Lane Pettigrew – who also owns a home next to the plantation – Myers’ inspiration for the design of the hotel villas, private residences, spa, restaurants and bars, has been drawn from the island’s rich traditions, with local craftsmen and materials being used where possible.

The rainforest spa is a wonderful example of this: the treatment rooms, raised on stilts above the plantation’s natural springs, have been built to resemble the homes of St Lucia’s original inhabitants.

With thatched roofs and thick wooden walls, these treehouses can be found hidden in hills on the island, and many of the local Rastafarian islanders still call them home.

Several of the craftsmen involved in the spa’s construction, due for completion in September 2010, hail from these communities, and this is where you can see Myers’ passion for the people shine through.

He is a common sight around the plantation, chatting to the builders – in his signature straw hat and shorts – making sure that everything is coming along, as planned.

It’s easy to understand his passion; a substantial US$100m has gone into transforming Jalousie into what will be ‘one of the best resorts in the world’. A bold claim, perhaps, but one site visit is enough to convince even the most belligerent doubting Thomas.

It’s impossible not to be moved by the beauty of this place. Tropical palms scattered on the surrounding slopes conceal any signs of recent development, while the old plantation-style accommodation is lovingly transformed.

Each of the 85 freehold hotel villas, and 36 private residences currently being built is different from the next, and surrounded by developed tropical gardens they offer a level of privacy and seclusion found in few resorts in the Caribbean. From the beach, the villas are invisible, literally enveloped in lush greenery, and scattered up a steep incline, each boasting uninterrupted views of the ocean.

Expansive decks are positioned to soak up the amazing views, while immaculate colonial interiors and furnishings are thoughtfully laid out to allow guests to take in the exquisite surroundings, whether from a cushioned window seat or their own private plunge pool.

Although isolated from the central resort buildings, residents have access to 24-hour butler service – with each small cluster of villas afforded their own dedicated staff – while transport is always on hand to whisk them off to one of the resort’s restaurants or bars.

Several of these, now restored, provide a glimpse of the very high standards guests can expect once the resort officially reopens as The Tides Sugar Beach next year, and stand as testament to the hard work put in by Myers and the property’s new general manager, Andre Boersma (and his team from The Tides).

Our particular favourite was the Cane Bar in the old Plantation Room. Flanking the huge wooden door that serves as its grand entrance its a wonderful painting by a local Caribbean artist: a woman stitching a voluptuous sheath of red fabric that seems to float down the wall.

When lit by the stairway’s grand chandelier at night, you could almost touch the rich fabric.

Inside, stark white walls are hung with voluminous sheets of fabric that are reflected in the deep, mahogany wood floors, while huge velvet sofas and bar stools invite guests to relax with a glass of local Caribbean rum.

Yet more artwork dots the walls, handpicked by Myers from his private collection, while in the Late Night Bar, celebrity friends have posed for a series of portraits – all signed. Our favourite was a casual pencil sketch, by Lennon, hung next to the entrance to the roof terrace.

Just a stone’s throw from this den of delights is the newly refurbished Great Room, home to the resort’s fabulous fine-dining restaurant.

Offering a selection of flavours from the Caribbean to Central America and the Mediterranean, the chefs here are defining a new level of island cuisine. Using local produce where possible, head chef, Cupertino Ortiz, is taking advantage of the abundance of fresh fish and shellfish, adding a touch of Mexican zest, a healthy splash of Caribbean spice, and delivering a taste sensation.

The beach restaurant and bar was another haute highlight. Dotted with soft linen sofa seats, solid wood benches, and open to the elements, it has a wonderfully casual feel during breakfast and lunch service, while in the evening, it takes on a whole new atmosphere.

Listening to the sounds of the waves lapping on the beach, while enjoying a glass of chilled white wine and a simple plate of pasta or fresh ceviche, there’s nothing really quite like it.

GLENCONNER BEACH

It’s been more than 50 years since Colin Tennant (better known as Lord Glenconner) bought the Caribbean island of Mustique, and created a luxury island community welcoming both Royalty and celebrities alike.

With strong links to Jalousie Plantation, Lord G is now the face behind a new island community at Glenconner Beach (pictured above).

Only five luxury villas (four freehold, one leasehold) will be built on the site of Lord G’s former home, with access to their own private beach, a private jetty, and uninterrupted ocean views. Each five- to seven-bedroom villa (they range from 13,340 to 26,852 sq ft) is to be designed by Lane Pettigrew in true Caribbean style, with outdoor and indoor spaces merging seamlessly. There are also plans to develop a small shopping village, where local artisans, farmers and fishermen can sell their wares to guests. Villas start from US$7m and all will have access to the resort facilities at The Tides Sugar Beach.

WANT TO BUY?

The bonus

• No other building permissions will be granted on the 192 acres of rainforest and pristine beaches. • The government of St Lucia has granted investors a 15-year holiday on income tax and a 50 per cent waiver on annual property tax for five years.

The hotel villas

These one- or two-bedroom villas form part of a rental pool within which owners are entitled to four weeks free usage and a revenue split of the rental return, guaranteed at a minimum of five per cent net ROI from now until the end of the first year of operation of Sugar Beach. These villas start from US$610,000 and go up to US$2.1m.

The private residences

Owners are entitled to unlimited personal usage, or if the owner wishes, they can rent their property through The Tides. Residences are priced from US$2.3m for a two-bedroom property and up to US$9m for one with six bedrooms.

Dubai Property Weekly

Wednesday, May 26th, 2010

Mubadala venture sets sights on St Lucia

Ginetta Vedrickas

Freelance Writer

One of Abu Dhabi’s leading investment companies has found a choice spot for itself under the Caribbean sun. This comes in the wake of Mubadala Development Company picking up a 50 per cent stake in Los Angeles-based Viceroy Hotel Group, and together they will be focusing on an aggressive rollout of newproperties bearing The Tides and Viceroy brands.

First up will be a hotel on the sunkissed island of St Lucia. A sizeable sum of $100 million is being invested to turn the world-renowned and much-loved Jalousie Plantation into a world-class five-star hotel and residential development.

The Viceroy Hotel Group was “specially selected from a beauty parade of hotel operators,” says Naomi Cambridge, sales director of Sugar Beach villas, who believes this would give potential buyers confidence in the product. “We believe that we have found the perfect combination of partners to provide the expertise necessary to create one of the best resort developments in the world.”

That the developer is not reliant on ban finance to complete the development may also add to investors’ sense of security at a time when many prestige projects are faltering across the world.

Wide reach

The Viceroy Hotel Group is one of the fastest growing deluxe hotel brands, currently opening hotels across the Middle East as well as flagships in London and New York, while continuing to manage existing properties in Miami, Los Angeles, Mexico and St Lucia.

With the World Bank placing St Lucia in the Top 30 countries to invest, 37 of the 85 privately-owned, buy-to-let villas have already been snapped up. Completion is expected by the end of 2011.

The Sugar Beach villas’ selling agents, Cardea Property Consultants, believe buyers won’t just be attracted by lifestyle opportunities but also by the investment potential. The villas form part of the hotel’s rental pool, affording owners four weeks free usage and a revenue split of the rental return, guaranteed at a minimum five per cent net until the end of the first year of operation. St Lucia may not yet have the profile of other Caribbean destinations such as Barbados, but Sugar Beach’s sales director Naomi Cambridge says: “Over the last few years property in St Lucia has experienced a 15 to 20 per cent annual appreciation, which is set to continue.

Buying would be 30 to 40 per cent more expensive in Barbados, in comparable terms of beachfront location and the five star hotel management company.”

Safe haven

Cost aside, few other developments in the world have a protected Unesco World Heritage status. Naomi predicts that returns on rental villas will be around seven per cent by the end of third year and adds the island is a safe haven for investors. There is no VAT, capital gains, inheritance or estate taxes in St Lucia, and a stamp duty of two per cent is payable only on the land if construction has not started on your particular villa.

The St Lucian government has also granted buyers at Sugar Beach a 15-year holiday on income tax and a 50 per cent waiver on annual property tax for five years.

The villas start from $610,000 up to $2,100,000 for buyers opting to use the rental pool model, but totally private villas are also being offered for $2.30 to $9 million. Private residence buyers can still rent their properties with full management from the Tides brand. Resort facilities include a luxury spa, three restaurants, four bars and beach club, while no other building permission will be granted on the 192 acres of rainforest and pristine beaches surrounding the development.

Naomi believes UAE-based investors will be tempted to followin Mubadala’s footsteps, “The Abu Dhabi Sovereign Wealth Fund has a lot of cache with UAE investors, the fact that they have chosen to invest in the Viceroy Hotel Group highlights that it is a solid investment.”

Caribbean Property Magazine

Thursday, May 6th, 2010

Sugar Beach REFINED

Situated on the South-West coast of St Lucia, the celebrated Jalousie Plantation has been a favourite for discerning travellers for a number of years. In keeping with its reputation as a world-class retreat, The Jalousie Plantation is continuing with its quest for perfection by investing in a transformation that will reinforce its standing as the most magnificent real estate opportunity on earth.

“The major redevelopment if the Jalousie Plantation is already creating a lasting impression amongst returning guests,” says Naomi Cambridge, Sales Director. Stunning new bars and restaurants (sublime in every detail), richly embellish the experience of hospitality.

These inspired additions include Beach Restaurant and rustic Beach Bar set between the graceful Almond trees, the futuristic Cane Bar (with its cosy Late Night Bar) and of course the piece de resistance, the Rainforest Spa. This outstanding facility features tree-house treatment rooms, situated in a lush, jungle setting, overlooking a pristine natural waterfall. Many of our sales have been generated by guests who initially came to visit, but then fell in love with the resort and subsequently bought the villa as a result.”

On completion, the resort will be managed by internationally acclaimed “The Tides” (owned by the Los Angeles-based Viceroy Hotel Group), administering their signature sophisticated, yet informal style and re-branded as “The Tides Sugar Beach” – opening in 2011.

Part of the unobtrusive $100 million redevelopment is the transformation of the hotel accommodation into 85 luxurious, fully-furnished, freehold hotel villas with expansive ocean, Piton and rainforest views. Each villa can count on the qualities of its own private butler service and other outstanding details such as exceptional finishes including colonial fretwork, four-poster beds, air conditioning, flat screen TVs and iPod stations, spacious walk-in showers, claw foot bathtubs, lavish plunge pools and luxurious linens. The 85 villas form part of the hotel rental pool, affording owners four weeks free usage and a revenue split of the rental return, guaranteed at a minimum 5% net ROI from now until the end of the first year of operation of Sugar Beach. With built villas available for immediate purchase, this could be for up to three years. Prices start at US$610,000 rising to US$2,100,000.

Within the tranquil grounds of Sugar Beach, you’ll find thirty-one Private Residences which let you live out your dreams of a private island getaway, whilst taking advantage of the luxury that only an exclusive resort can afford. Taking their cue from the plantation houses of a bygone era, these exceptional two, three or four bedroom residences include a full gourmet kitchen outfitted with the latest equipment, beautiful hardwood flooring, Jalousie shutters and expansive outdoor living areas complete with large swimming pools. All have spectacular ocean and Piton views and are available from US$2,300,000 to US$6,000,000.

If as an owner you wish to rent out your Private Residence then rest assured, The Tides will manage your affairs, providing the best of all worlds; the seclusion of an island paradise, international marketing and management expertise (to enhance the rental when not in use) and exceptional facilities just steps away. A signature of the service The Tides provides are the ‘Personal Assistants’ who intuitively anticipate the needs of the guests, taking enormous pleasure and pride in delivering a service that is second to none.

Located adjacent to the resort, but set in its own exclusive community, is Glenconner Beach. It is here that you will discover five large majestic homes, whose inspired architecture is reminiscent of modern estates, reflected in some of the world’s most elite destinations – setting new standards for modern Caribbean living.

Each has between five and seven bedrooms and is priced at US$7-US$9m. Award-winning RIBA architect Lane Pettigrew’s designs showcase the very best of the indoor-outdoor living style so suited to the Islands. Four of the residences are positioned directly on the beach, ensuring uninterrupted sea views. The fifth residence, set on the idyllic hills above, has panoramic views out to sea and features steps leading down to the white sand beach. The exteriors offer a modern take on the distinctive French colonial style but can be designed to the owner’s bespoke specifications.

Lane Pettigrew says, “There is nothing comparable to these houses in St Lucia. If you were to look for something similar in Barbados, the market value would be at least £17m.”

Lisa Basire, Marketing Director of Sugar Beach Villas agrees. “Buying a similar property in Barbados in comparable terms of beachfront location with the proximity to a 5* deluxe hotel and use of all its facilities would be far more expensive. Furthermore, Glenconner Beach is being sold on a freehold basis which is extremely unusual in St Lucia as beachfront land is almost always owned by the Government and has to be leased from them.”

Lisa continues, “There is no VAT, Capital Gains, Inheritance or Estate Taxes in Saint Lucia and the Stamp Duty of 2% is only payable on the land if construction has not started on your particular villa. The Saint Lucian Government has also granted buyers at any of the three offerings a 15-year holiday on income tax and a 50% waiver on annual property tax for 5 years. More importantly, the developer is not reliant on bank finance to complete the development; therefore investors’ receive piece of mind in the knowledge that the resort will be developed as planned.”

However, what distinguishes Glenconner Beach and Sugar Beach from other exclusive developments in a truly unique location. Nestled on the shores of a picturesque bay, separating the iconic Piton mountains, investors are captivated by ‘an area of outstanding natural beauty’ that is a designated protected UNESCO World Heritage Site.

The Tides Sugar Beach is the vision of the English entrepreneur Roger Myers, (founder of the Cafe Rouge and Punch Tavern chains), who fell in love with the island, choosing to make St Lucia his family home more than eight years ago. Roger became sole owner of the Jalousie Plantation in 2008 and is passionate about the project, believing unequivocally that the resort’s dramatic transformation will redefine the concept of luxury in the Caribbean.

Roger says: “Our unique location attracted interest from prestigious resort operators around the world. We chose the Viceroy Hotel Group because their high standards, proven experience and the energetic enthusiasm of their leadership convinced me that together we can create one of the best resorts in the world. I am certain that their brand will provide our guests and owners with a truly special experience in this inspiring destination.”

For real estate enquiries please contact: Sugar Beach: UK: +44 (0)844 921 0124 – St Lucia – +1 (758) 285 4181 e: info@sugarbeachvillas.comwww.sugarbeachvillas.comwww.twitter.com/SugarBeachVillawww.facebook.com/pages/Soufriere-St-Lucia/Sugar-Beach-Villas

Property Investor News

Monday, April 26th, 2010

Market Report: The Caribbean

Mark Hempshell reports

Conjuring up as it does dreamy images of palm trees, deserted sandy beaches and rum punch, the Caribbean is the quintessential overseas property market. But how does it stack up as a practical property investment location?

There is no doubt the Caribbean, at least with regards to foreign buyers, is mainly a high-end market. The idea of most buyers being cash-rich individuals is not that far from the truth. This made the market here vulnerable in the early stages of the economic crisis, as these buyers put a break on their spending plans. Now that the crunch is showing signs of easing this might, perhaps, prompt the market to start moving again. Additionally some Caribbean nations are tax havens and so could perhaps benefit from an exodus from the new UK higher tax rate band.

Most Caribbean markets are characterised by brisk demand and limited supply, helping to support prices, rents and yields even in tricky times. Most islands have limited areas of land which are utility serviced and accessible and zoned for development. The recession has also caused a number of off plan projects to be postponed further restricting supply.

Nevertheless, the region has not been immune from falling property prices. Many parts of the Caribbean saw falling property prices in the first half of 2009, with some properties losing up to 20% of their value, according to a recently published Knight Frank’s Wealth Report.

This analysis was confirmed where in an interview with property website Primelocation, Walter Zepherin of the regional specialists 7th Heaven Properties, suggests that prices had fallen -15% across the region and -20% in some lesser-known islands. Zepherin adds that the middle market – which here means apartments in the £400-600,000 price bracket – is stagnant at the moment.

He adds: “Typical UK buyers are now stockbrokers, executives from the FTSE 100 companies and company directors, and they are still buying here because they believe there are bargains to be had. They are usually after medium-size beachside villas for around £2m but they’re hard to find at the moment so demand is outstripping supply. But you can approach a seller of a £1m property and offer £800,000 and there’s a good chance it will be accepted.”

So where else might demand be coming from now? While several commentators point out that demand from the USA is uncertain they point towards increasing interest from Russia (Roman Abramovich bought a £54m estate on St. Barts last year) and also from Canada. The Caribbean has always been a popular winter refuge for Canadians but the strength of the Canadian dollar against the US dollar, which many Caribbean properties are priced in has stimulated interest. The Caribbean dollar now has parity with the US dollar, having been worth only 62 cents back in 2002. (The Sandals & Beaches Resort chain reports a +200% increase in holiday sales in Canada over the last year.)

Other factors that limit the demand here are transport links: few locations other than Barbados have year-round daily flight schedules to the US and Europe. Some well-known destinations, such as the British Virgin Islands, cannot handle large aircraft, maintaining exclusivity. British Airways launched new flights from London to Grenada and St Kitts via Antigua last year. Also, although it does not affect cash-rich millionaires, finance also constrains some markets. For example, in Barbados borrowers will normally pay about 3.5% over US interbank lending rate and be restricted to 50-70% LTV.

Barbados is well established in the regional market with historically strong demand from British buyers – according to Knight Frank International around 90% of UK buyers looking at the Caribbean are looking to buy here. It is still the most accessible Caribbean island with daily connections to Europe and North America and the economy is more diversified than most islands.

Despite its upmarket reputation the Barbados market has not been immune from the recession. According to a report by Totally Barbados, after a surge in sales early in the decade, only 285 new holiday apartments were sold in 2008 – 110 less than 2007 – with some vendors offering 25% discounts. They estimate supply fell by 30% in 2009, although expect the market to rebound in 2010. According to one recent (December 2009) estimate, a typical three bedroom property costs US$1,164,784 and a typical four bedroom property US$2,202,672.

Antigua benefits from an established tourist industry yet has been hampered by a ‘less fashionable’ image than Barbados. The island experienced a surge in property prices between 2006-2008, which may have been due to buyers who had been priced out of Barbados, although recent low sales volumes make it difficult to estimate current values. However, a recent report suggests the average price for a three bedroom house is US$328,932 and a four bedroom house is US$984,667.

St Lucia only arrived on the international investment scene in 2007, partly thanks to the Cricket World Cup – The Cricket World Cup Incentives Act spurred a construction and investment boom and a spike in prices. Over 100 new property developments were initiated as a result. However, the economy has weakened since due to the fall off in construction activity and the recession. In mid-2009, according to the Global Property Guide data, a typical 150sqm house cost US$325,000 and a typical 400sqm house cost US$1.3m.

Trinidad & Tobago has also experienced a boom in property prices over the last 20 years. According to figures from the Central Bank of Trinidad & Tobago, property prices rose by +477% between 1991 and 2006 due to growth in petroleum, construction and tourism. However, values have declined since with prices falling -9% and sales volumes falling -20% in 2008 alone.

As one of the poorer Caribbean countries the Dominican Republic has not benefited from the buyer and investor attention of its more affluent regional neighbours. However, it now has an established tourist industry mainly catering for the budget market and with good transport connections to North America and Europe. One recent report estimates January 2010 property prices as being in the region of US$170,000 for a 120sqm house and US$340,500 for a 250sqm house (Puerto Plata).

St Vincent & The Grenadines’ popularity with the rich and famous belies a poor economy overly reliant on the banana crop. However, a great scarcity of beach front land and in fact much tourist accommodation at all helps to bolster rents and yields. A new international airport, expected to be fully operational in 2011, will improve accessibility and this may help to stimulate the property market.

Property prices in St Kitts & Nevis have increased steadily over the last decade but are still significantly lower than those in what seems to have become the regional benchmark, Barbados. Flight connections are limited despite the launch of a new direct service from London. However, buyers may have other reasons for buying here, as Zepherin comments: “St Kitts & Nevis is the best island if you want to buy your way into the Caribbean – if you buy for US$350,000 or more within one of the approved property developments on the island then citizenship is available for the owner and their family. Consequently, St Kitts & Nevis is a bit of a property hotspot at the moment despite the recession.”

Now let us take in some further comments from those involved in property sales in the region. Lisa Basire, marketing director of the Sugar Beach Villas development in St Lucia, tells us about some of the advantages of investing here: “St Lucia is very favourable for foreign investors with regards to tax. There is no VAT, Capital Gains, Inheritance or Estate taxes and the Stamp Duty of 2% is only payable on the land at Sugar Beach if construction has not started on your particular villa. The government has also granted buyers at Sugar Beach a 15 year holiday on Income tax and a 50% waiver on annual property tax for five years. Sugar beach is being sold on a freehold basis, which is extremely unusual in St Lucia as beachfront land is leasehold.”

She says that demand comes from a variety of sources: “Our buyers have been largely European…historically from Britain, with a larger number from Europe – France, Slovakia and Italy over the last few months. This has reflected the airline routes. Virgin fly direct four times per week from the UK and BA fly five times per week. In November 2009 Condor Airlines added a direct weekly flight from Frankfurt. WestJet and Air Canada provide five direct flights per week from Toronto and Montreal, which has seen a recent increase in good enquiries from Canada. We also have local wealthy businessmen and engineers that have bought.”

On current prices Basire explains: “St Lucia had seen an average annual appreciation of 15-20% over the past few years.

Prices for the hotel villas as Sugar Beach are currently from US$700,000 for a one bedroom villa and from US$1,210,000 for a two bedroom villa. There are some residences available outside of the rental pool starting at US$2,300,000 for a two bedroom residence going up to US$9,000,000 for a six bedroom residence.”

On yields for this particular development she concludes: “Sugar Beach is an absolute one off, not only is the location breathtakingly beautiful but it’s an existing hotel with 20 years worth of trading history. That’s why we are able to offer owners a percentage of the revenue rather than paying a split of the profit – we know what the running costs are and we know what the occupancy is. Owners are effectively buying into a going concern rather than a new business and once the US$100m renovation of the property is completed the returns are going to be even stronger. Owners are guaranteed a minimum 5% return from handover of their villa until the first year after the hotel re-opens and rental illustrations indicate a potential 7% return in year three.”

Simon Weir-Rhodes of Property Jigsaw International offers us his opinion on investment opportunities in the Caribbean at the moment. He says: “The Caribbean represents an attractive investment proposition as it is not prone to the same level of market turbulence as in many regions, it maintains an excellent image, has a wonderful climate, limited building and worldwide appeal.

“Right now, St Lucia stands out as an excellent investment opportunity. It is an island with a similar cachet to Barbados, yet prices are currently about 40% lower. This differentiation is unlikely to continue as canny investors recognise the additional value a likely price increases. This situation can be compared to what has happened in Europe when an East European country has joined the EU and adopted the Euro – property prices rise and eventually end up levelling.

“We have also found some very interesting land opportunities in the Cayman Islands. Everyone associates these islands with tax haven status and rightly so as there are virtually no taxes! Grand Cayman is highly established and prices reflect this, whilst the smaller islands of Little Cayman and Cayman Brac offer idyllic, tranquil and unspoilt opportunities at emerging market prices. Plots with planning permission are available from only US$55,000. Again prices will inevitably level in due course.”

On current levels of demand he explains: “Enquiries have picked up dramatically in the last few weeks and demand is extremely strong. The Caribbean has shown consistent price growth over many years as it benefits from a year round market and strict planning/building controls. Enquiries are increasingly coming from the UK and USA, but also from Europe and the Middle East, with one or two from Asia and the Far East.”

On current prices and rental trends Weir-Rhodes comments: “Prices have remained fairly stable, but some developments have halted due to lack of funding. We have noticed a strong interest in well located off plan resort developments due to the low entry cost, projected capital growth and guaranteed above average yields. There are a wide variety of properties available to suit all budgets – not all property in the Caribbean is exclusively the preserve of the wealthy with prices ranging from £100,000 to over £5m.

“Rental rates have remained strong throughout the Caribbean, due to the temperate year round climate and relative lack of property resulting from careful building controls. Whilst there has inevitably been some price discounting in the teeth of the recession, the Caribbean benefits from being perceived as a premium market and attracting less price sensitive clientele. We know of guaranteed rental returns of 10% in resort developments, which are likely to increase as the market gets back up to speed.”

Nick Griffin, director of Alexander James Properties Limited, outlines three locations which he believes offer good investment potential in this region. He says: “St Vincent & The Grenadines: the tourism aspirations of the government, construction of the international airport and the near completion of the first five-star resort which will start to provide documentary evidence of real rental returns. Barbados: thriving and established tourist industry, traditional command of higher property and land values in comparison to other islands which is unlikely to be threatened, and a continued steady increase in property prices despite the global downturn. St Lucia: stable political environment and a thriving tourist industry, with overseas investors benefiting from favourable tax concessions. St Lucia enjoys many of the same advantages as Barbados, but property prices are significantly lower and the island is still relatively unspoilt and undeveloped. The World Bank has also recently placed St Lucia in the top 30 countries in the world in which to invest…the only CARICOM country to make the top 30.”

On current levels of demand from buyers, prices, and financing, in the Caribbean he says: “We specialise in offering Caribbean investment properties as part of a balanced portfolio using either personal or SIPP funds, and on this basis demand has surpassed even our optimistic expectations.

“Even as an investment returns from traditional mediums start to improve, we find that clients continue to be receptive considering alternative asset classes and innovative investment models.

“Our buyers have been a totally diverse range. Clients with substantial investment portfolios; business owners and ex-buy to let investors, elderly couples investing for income; professionals looking for alternatives, SIPP investors with funds of all sizes, husbands/wives/friends and colleagues investing together personally or joining pension pots together – the list is endless!

“Purchase prices have ranged from £125,000 to £500,000 with 30% deposit paid and most electing to take up a 70% LTV mortgage on completion or 50% net asset borrowing capacity within a SIPP.

“These investment properties sit well in SIPPs, not only due to the well documented tax efficiencies for income and capital gains, but also because clients are able to take control of their own retirement funds and diversify into wider asset classes.

“Approximately 50% of our investors have purchased using SIPP monies over the last 12 months, and this route has become very attractive following a period of poor investment returns via traditional methods and low interest rates on cash deposits.”

City AM

Friday, April 16th, 2010

Buy a fraction of St Lucia paradise

Cash in on the new luxury villas at the exclusive Sugar Beach

Zoe Strimpel

THE Caribbean can be a paradise for second homes: but you have to choose wisely. You don’t want to end up in a tourist trap or an area that has been overdeveloped. And if buying into a new development, you want to be sure it’s managed well and properly financed.

The new residences and villas at Sugar Beach, between the magnificent Val des Pitons in south west St Lucia, are all the above and more. The bright white sand, crystalline waters and luscious nature give the location a sense of almost surreal island beauty – indeed, the area is a designated UNESCO Wold Heritage site.

The resort includes 85 luxurious, fully-furnished freehold hotel villas which form part of a rental pool, costing between $700,000 to $2,100,000 (one and two bedroom), and ranging from a spacious 1,064sq ft to 2,272sq ft, and owners are entitled to use them four weeks a year. Facilities, as per luxury hotel group owners The Tides’ five-star USP, include 24 hour butler service, three gourmet restaurants, four bars, a spa, scuba dive centre, kids club, games room, two white sand beaches and a beach club and lounge.

The genius of the rental pool villas is the return on investment owners are guaranteed: there is a 5 per cent per annum rental guarantee for the first 12 months after the hotel opening (scheduled November 2011). Owners will receive a 37.5 per cent share of the total hotel room revenue; which is then returned to the rental pool and split between owners according to the purchase price of the villa.

The resort also includes 31 Private Residences, with five ultra-exclusive homes at Glenconner Beach. They range from two to six bedrooms, with prices from $3,250,000 to $9,000,000. The prices might be high but, what with the extreme elegance of the interiors and breathtaking views of the Pitons and the ocean, they are actually quite reasonable: a comparable villa in Barbados would be 30-40 per cent more expensive.

If you’ve been dreaming of a second home in the sun, Sugar Beach should be top of your list of ways to make the dream a reality. For more info, see www.sugarbeachvillas.com or call 0844 921 0124.

Sunday Business Post

Sunday, March 21st, 2010

A sainted isle of tranquillity

The mention of the island of St Lucia conjures up an image of a typical four-star honeymoon destination: picturesque and relaxing, but not necessarily on the same level as other, more exclusive Caribbean islands. But that may well be set to change, as St Lucia attempts to steal the thunder of some of its more upmarket neighbours.

One of the Windward Islands, over the years it has been colonised by both the British and the French. When it gained independence in 1979, bananas were its main export, thanks to a preferential trade arrangement with Britain.

This arrangement remained in place until the early 1990s when it was halted by an EU directive, and competition from cheaper South American bananas all but destroyed the banana trade. This encouraged the St Lucian government to invest heavily in tourism.

The sandy coastal area around Rodney Bay in the sheltered north-west of the island was ripe for development, as it included the biggest expanse of low-lying land on what is a mountainous island. This area is still home to most of St Lucia’s beachfront properties, bars and restaurants, and consequently attracts most of its tourist traffic.

But there’s a lot more to do in St Lucia than just sunbathe. Much of the island is mountainous rain forest, which makes for dramatic hiking territory and plenty of eco-tourism opportunities, while expansive reefs and underwater volcanic hot springs provide some of the best diving in the Caribbean.

St Lucia is also a popular second home destination, and there was strong Irish interest in the island during the property boom. The island has not been immune to the effects of the economic downturn, but the outlook for its property market is now cautiously optimistic.

In 2009,theWorld Bank placed St Lucia in the top 30 countries to invest in, higher than anywhere else in the Caribbean.

While tourist arrivals last year were down by 5 per cent on 2008, this compared favourably to the drop experienced by other Caribbean islands – Barbados was down by 8 per cent in the same period, and Antigua by 12 per cent. The island’s best-known landmarks are the twin volcanoes at its south-west tip known as the Pitons.

Rising dramatically out of the turquoise ocean to over 2,000 feet these mountains cradle the Val de Pitons at their base. This area is a protected Unesco world heritage site of outstanding natural beauty, and is also the location for a new five-star resort being constructed on the site of the original Jalousie plantation.

The British aristocrat Lord Glenconner – who was known as Colin Tennant before he inherited his title in 1983 – first came across Jalousie in 1982, when he travelled there by boat in search of the sulphur springs that give the nearby town of Soufriere its name.

Tennant had already had huge success turning the island of Mustique into an exclusive resort, and saw an opportunity to do the same with Jalousie. Since then the hotel has passed through a number of different owners, and in recent years had attained an air of faded grandeur.

Roger Myers, the former owner of the Cafe Rouge restaurant chain, bought the hotel in 2005 and is now spearheading a $100 million transformation programme aimed at turning it into one of the Caribbean’s premier five-star resorts. Key to the transformation programme is the Tides hotel group, which already operates chic resorts in South Beach in Miami and Playa del Carmen in Mexico. When it is relaunched at the end of 2011, the resort will no longer be known as Jalousie – its new title will be the Tides Sugar Beach resort.

Work on the project is well under way, and some of the major features have already been completed. These include an impressive bar and dance club in the main building of the new hotel, where swathes of back-lit white fabric contrast dramatically with shiny glass and lacquered hardwood.

Roger Myers’ impressive personal modern art collection adds an ¡ber-cool feel to the space.

The Rainforest spa consists of treehouse treatment rooms connected by wooden walkways that snake up the side of the hill behind the hotel.

The spa is cooled by a thick canopy of rainforest, while the stream that ran the original sugar mill trickles beneath the treehouses.

This strong focus on detail and design extends to the hotel rooms, which feel more like luxurious colonial villas and incorporate individual plunge pools and vast terraces with incredible views.

Architect Lane Pettigrew is responsible for the refurbishment of the 85 luxury Sugar Beach villas that are nestled in small groups among the 185 acres of rainforest around the resort. Each group of villas has a butler station to take care of the needs of guests, while a shuttle service transports them around the island.

The villas are being sold as a freehold buy-to-let investment with four weeks usage per year for owners.

Prices start at just over €443,000 for a one-bedroom bedroom villa and go up to just over €1 million for a deluxe superior two-bedroom villa.

The villas are fully furnished and finished to a European five-star standard.

There is a guaranteed minimal rental return of 5 per cent per year until the end of 2012, based on hotel occupancy rates of 53 to 67 per cent. The current pre-refurbishment occupancy rate is 78 to 80 per cent, so investors could generate a significantly higher return once official five star prices are being charged.

A little further along the beach, Lord Glenconner is capitalising on his proximity to the revamped hotel, and is selling seven contemporary freehold villas in a scheme to be known as Glenconner Beach. With uninterrupted views of the bay and the Pitons, the villas have between five and seven bedrooms, and prices start at just over €5 million. The plots range in size from 13,000 to 26,000 square feet.

The Glenconner villas have also been designed by Lane Pettigrew, and are in a traditional Caribbean style. The designs include pools, extensive terraces and staff quarters, but these designs are flexible, and the architects will work with the owners to ensure that they get their dream property.

Lord Glenconner, whose own residence is beside Glenconner Beach, is also developing a small market area with shops and a restaurant on the site.

www.sugarbeachvillas.com;

www.glenconner.com

Financial Times – Secret Agent

Saturday, January 16th, 2010

Lessons in property speak

I have been thinking about language and how we use it – relating to property, to colleagues, to loved ones. My friend Topher recently described a client as “price sensitive”. I loved this term as it said it all yet was phrased with thinly veiled discretion. I’ve used it quite a bit since. Another friend believes that every statement has its text and its subtext – this can get quite exhausting as you find yourself constantly searching for the truth of what’s being said. And sometimes things are simply what they seem or what you are told.

Certainly in property there are euphemisms that I think are understood by all. I have been charged with selling a superb duplex flat of close to 5,000 sq ft. It’s extremely secure, being located between two embassies and a royal palace. It has two parking spaces, what seems to be the most helpful porter in London and is opposite Kensington Gardens. At a fraction over £10m, it represents good value and my client wants it sold discreetly with no fuss, brochure or voyeurs. I have been entrusted to find serious buyers who will “get” the flat. I am often asked to take on such commissions but do so rarely – only if the property is both “special” (another one of those words) enough and I feel that I can do it justice by placing it with the right people.

In calling the select few for whom this flat might suit I find myself describing it as one for a purchaser with “sophisticated” tastes, one who is “discerning”, “old school” and “appreciates understatement rather than ostentation”. I hate to think of myself as a snob but realise that the subtext of what I’m saying is that this flat is for someone with good taste who is neither flashy nor attracted to an infinite number of plasma screens. And I think the opposite of “old school” is nouveau riche and hate myself for the assumption that old money means good taste and new the opposite, as that is not always the case.

“Brimming with potential” is how I would describe where I sit now, on a wooden deck, next door to a plunge pool, overlooking the Atlantic Ocean. I’ve come to St Lucia on behalf of a client who is interested in buying a villa in the Jalousie Plantation, which is in the process of being converted to The Tides Sugar Beach Hotel. It worked out perfectly for me as I met my LA friend John here to assist on one of his scripts. So I had two work opportunities and the chance for sun.

. . .

The Jalousie Plantation has a history, having been initially bought by Lord Glenconner in 1982 before he left Mustique (the island he famously made into the Caribbean gated community of choice – holiday home to Princess Margaret, Mick Jagger, David Bowie et al). He wished to recreate the best of Mustique at Jalousie. The place has had its up and downs since then, going from Perrier to soda water to tap water, in his words. Roger Myers (former accountant to the Rolling Stones) bought the place in 2005 and is pumping $100m into the 192-acre United Nations Educational, Scientific and Cultural Organisation World Heritage Site, which it now needs. He has also enlisted the Viceroy chain to run it, which it also needs, as the service – while full of charm – is haphazard and the extended waits for the shuttle buses essential for the hilly site almost eradicate my holiday good humour, particularly when we are waiting to go to supper and my blood sugar levels are plummeting.

And here’s more property jargon – “the bones” are exceptional. The geography of the place is simply stunning, located between St Lucia’s famous two Piton mountains and near a white sandy beach, crystal blue waters and a picture perfect cove. From the private villas the sun sets over the Atlantic in front of you. Architect Lane Pettigrew has been entrusted to create a uniform look and John and I stay in one of the luxury two-bedroom villas. It is elegant, spacious and respects the local vernacular. There’s some tweaking to be done but I’m being a pedant as the project is not due for completion until 2011.

The smaller luxury villas range from $610,000 to $1.2m and half of the 83 are sold. The five ocean-view houses range from $2.8m to $6m and two are sold. The seven beach-front Glenconner Village villas will be $7m-$12m. Lord G is very much present, his name being his brand. Naturally I’m drawn on my client’s behalf towards the beach-front villas. It’s a gamble as the project is in transition and the price far from cheap but if this is what you want and the developers get it right, it’s going to be hard to beat.

Financial Times

Saturday, November 28th, 2009

The long view

By Nicola Venning

The Caribbean tree frogs and geckos that provide a noisy night-time choir in St Lucia have not been the only ones with something to shout about of late. The tropical Windward island of dramatically varied and striking beauty has been shedding its wedding-and-sunburn image and is following in the footsteps of other Caribbean islands by pursuing a plan of upmarket mixed-use (to own and let) luxury second homes and hotels.

“We want another 5,000 rooms over the next 10 years and the majority will be near the international airport [Hewanorra in the south] like Sugar Beach,” says Allen Chastanet, St Lucia’s minister for tourism.

Sugar Beach is a five-star renovation of the former Jalouise Plantation Hotel which is in Val des Pitons – a hummingbird-filled subtropical valley that is part of the Unesco World Heritage Site around the dog-toothed volcanic plugs of the Gros and Petit Pitons. The hotel is the subject of a $100m project by owner Roger Myers (the entrepreneur behind the Café Rouge, Dome and Punch Tavern chains) to refurbish the hotel and turn 85 hotel cottages into elegant buy-to-let villas. Fifty per cent of these traditional colonial-style one- and two-bedroom villas have been sold. All will be in a shared rental pool giving owners a maximum of four weeks use per year. The resort will be managed by deluxe hotel group The Tides and there is a five per cent rental guarantee. Villas start from $610,000 and rise to $2.1m.

The freehold homes and the hotel are on land once owned by Lord Glenconner, otherwise known as Colin Tennant, the raffish, charming old Etonian and socialite who bought the private island of Mustique in 1958 and, with his aristocratic friends including Princess Margaret, created the first jet-set resort. Sugar Beach’s developers are clearly hoping his name will entice a similar upmarket buyer.

Even more chic and expensive are two other small developments that have use of the hotel’s amenities and are being built nearby at Glenconner’s once highly fashionable restaurant, Bang Between the Pitons. Ocean Residences comprises five freehold villas that will be on the edge of a new manmade beach – spectacularly placed at the foot of Gros Piton. Prices range from $2.8m to $6m, and owners have the option to be part of a rental pool.

Further along the beach, in a rare, waterfront or slightly elevated position, will be Glenconner Beach Villas: seven homes ranging from $7m-$12m. All the developments are due to be completed by the end of 2011.

Large colonial homes sell upwards of $15m (though property is on average still 45 per cent less expensive in St Lucia than in nearby Barbados). Estate Agency Savills is selling Gabriel House – a large colonial-style three-bedroom home set in 2.2 acres with views of the Pitons for $18m.

“It is possibly the only part of St Lucia that will get upmarket attention,” says Glenconner. “There is nowhere nicer in the Caribbean but the roads are tortuous, so if you need fun you will have to go elsewhere.”

That elsewhere, is the less hilly north of the island between Castries, the capital, and the wide sweeping, white sandy Rodney Bay. Though there are excellent restaurants and hotels in the south, the more developed – if less picturesque – north has a broader range of amenities, including the new deep-water Rodney Bay Marina, which includes slips for 30 super-yachts among its 260 berths.

Just along from the marina on a beachside strip of reclaimed land is another new development called The Landings. Here, spacious beachfront one- to three-bedroom freehold apartments are in a traditional Caribbean style and come with private moorings for 100 smaller yachts up to 50ft. Prices start from $550,000 and rise to $2.4m and a rental guarantee of 6 per cent per annum has recently been introduced for two years. There are swimming pools, restaurants and stunning views of Pigeon Island, a former pirates’ haunt.

Further inland is the Cap Estate, a hilly, cove-dotted peninsula that includes one of the island’s main golf courses: St Lucia Golf Resort and Country Club as well as many luxury homes. At Mount du Cap, 16 plots of land are for sale and owners can design their own villa with pool. The cost, including landscaping, is about $2.5m.

Smaller and less expensive is neighbouring Cap Maison, a Spanish-styled boutique hotel with mixed-use buy-to-let flats designed by local architect Lane Pettigrew. The units can “lock off” – be divided to create 50 hotel rooms – with freehold ownership, nine weeks use and a rental pool. Sea views, a secluded beach and private (often rooftop) swimming pools are standard. Three out of the 22 flats remain, priced $1.2m-$1.3m. “Cap Maison is small, so the break-even point is low,” says Ollie Gobat, the developer. “For those owners in the pool, the return is potentially very strong.”

Like many second home and holiday destinations, St Lucia has not been immune to the economic downturn; a few developments have stalled and restaurant and hotel owners report lower bookings. Private residential property prices (as opposed to prices in resort developments) fell about 30 per cent between November 2008 and April this year.

In the long term, however, St Lucia has reason to be as pleased as rum punch. The World Bank recently listed it among the top 30 countries in which to invest and tourism is improving. “Arrivals are only 7 to 8 per cent down for the year, which is pretty phenomenal,” says Chastanet. “Most countries’ [falls] are in high double digits.”